Senior Online Marketing Manager für Paid Social Media (m/f/d)
Permanent Employment
Berlin
Senior Online Marketing Manager für Paid Social Media (m/f/d)
We seek a talented Paid Social Media Manager to join our dynamic online marketing team in Berlin. In this role, you will be at the forefront of driving customer acquisition and engagement through expertly managed paid social campaigns across platforms like Meta, TikTok, and others. If you excel in creative testing, campaign optimization, and driving ROI in a fast-paced, data-driven environment, we’d love to have you on board to shape the future of our global advertising strategy for three direct-to-consumer brands in Europe and the US.
Your tasks
- Campaign Strategy & Execution: Design and manage paid social campaigns that maximize reach, engagement, and ROAS across platforms like Meta, TikTok, and Snapchat.
- Creative Development: Collaborate with creative teams to develop innovative and performance-driven ad creatives; implement rigorous A/B testing to refine creative strategies for Social Media and YouTube.
- Collaboration with Organic Social: Work closely with the organic social media team to align on messaging, creative strategies, and testing approaches, ensuring consistent and impactful communication across paid and organic channels.
- Data-Driven Optimization: Analyze campaign performance metrics and proactively adjust targeting, bidding, and creatives to exceed key KPIs.
- Platform Expertise: Stay up-to-date on the latest platform features, trends, and best practices to maintain competitive advantage.
- Audience Management: Leverage first-party data and platform tools to create hyper-targeted audiences and personalized campaigns.
- Compliance & Risk Management: Ensure all campaigns adhere to data protection and platform policies while managing potential risks effectively.
What do we offer?
- Onboarding: with a buddy at your side and on-the-job training, we will guide you through your detailed onboarding programme
- Team spirit: A cool, motivated team will give you a warm welcome and look forward to getting to know you at the company breakfast, vitamin day or after-work drinks at the table tennis tournament
- Organization & culture: Flat hierarchies, short, transparent paths and a lively, appreciative corporate culture with a culture & feel good team, great activities and events
- Your development: An environment in which you have the opportunity to grow with your tasks and take on new challenges - we encourage your personal and professional growth and want to develop both the entire company and yourself with you
- Workplace: Your choice: 60% a month mobile or from home and 40% a month in the office. We offer you a modern, sustainable workplace with loft flair in a central location in Berlin-Friedrichshain or Essen-Kupferdreh
- Working hours: Your working hours are flexible and you can take Christmas Eve, New Year's Eve and your birthday off
- Benefits: Bike leasing, generous discounts on our products, meal allowance, subsidy for your Germany ticket or subsidy for your company fitness membership
Company Doctor
Paid Continuing Education
Voluntarily Engaged
Parental Leave
Job Bike
Employee Discounts
Agile Working
What should you bring along?
- You have over 3 years of hands-on experience in managing paid social media campaigns with a proven track record of meeting or exceeding financial performance goals in an agency or direct-to-consumer environment
- You have a strong ability to combine analytical insights with creative thinking to develop compelling, high-performing ads
- You possess advanced knowledge of ad platforms (Meta Ads Manager, TikTok Ads, Snap, and Pinterest), Google Analytics, and reporting tools like Looker Studio
- You have excellent communication skills with a knack for cross-functional collaboration, particularly with organic social teams, and presenting actionable insights to stakeholders
- You have strong analytical skills and a sense of ownership, attention to detail, excellent communication skills, and the ability to perform under pressure in a fast-paced environment
- You are fluent in English, German or another European language is beneficial, with a Bachelor’s degree in Marketing, Business Administration, or a related field preferred
3 to 10 years of work experience required
Languages
Optional
Skill set
About Zeitgeist GmbH
Wir sind ein unschlagbares Team. Unsere Begeisterung und Leidenschaft für unsere Produkte und Marken treibt uns an, denn wir bauen mehr als nur Uhren. Wir bauen ein Lebensgefühl. Mit unseren einzigartigen Produkten der Marken Lilienthal Berlin, Detomaso, Yves Camani und Kooja begeistern wir Kunden und Kundinnen in ganz Europa, in den USA und Asien. Dies motiviert uns auch - gerade mit Blick auf die Zukunft - Maßnahmen zu ergreifen, um nicht nur ein ausgezeichnetes Design, sondern auch ein wirklich nachhaltiges Produkt anbieten zu können, das mit großem Respekt für Mensch und Umwelt hergestellt wurde. Wenn du Freude daran hast, Verantwortung zu übernehmen und mit hochwertigen Markenuhren zu arbeiten, werde Teil unseres Teams und trage dazu bei, neue Maßstäbe zu setzen.
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